Why no Monster RSS?

+ Posted by Josh Hallett on 04.06.05 // 06:04 PM

Stephen Baker over at Tech Beat talks about the new world of search and RSS:

This is new arena of search that companies such as PubSub and Technorati are creating. PubSub founder Bob Wyman calls it prospective search, and he predicts it will destablize many entrenched businesses. An example: Monster.com. If you tell PubSub that you're looking for a Wharton MBA who's fluent in Mandarin, and such a person posts those details on his or her blog, the search engine makes the match for you--with little need for a job-site intermediary.

My question is, why doesn't Monster.com just create their own RSS feed (or RSS tools)? You know like their competitors have.

Visitor Comments

My expierience and/or theory is that the people in those companies just don't know about it. More importantly, the people who specify the feature sets for the company don't know about it.

I know that sounds crazy, but I'd bet a couple bucks that it's true: they just don't Get It.

That or they take the approach of, 'why would we want to do that, then they'll stop coming to the site.'

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