At last somebody has created a label for something I have talked about quite a bit: Synthetic Transparency
synthetic transparency Synthetic transparency involves using blogs to give the impression of openness, honesty, and transparency but without really doing so.
My long-standing position is that if you say you're being transparent, you're not.
Hat tip to Fredrik
Listed below are links to weblogs that reference At Last: Synthetic Transparency:
» Using ‘Synthetic Transparency’ to set Expectations on the level Transparency Found on your Corporate Blog from Backbone Blogging Survey
Dr. Walter Carl, a professor of advanced organizational communication at Northeastern University, recently defined the term synthetic transparency on his blog by stating, “Synthetic transparency involves using blogs to give the impression of openness... [Read More]
» Dilbert Blogs! from Strategic Public Relations
Scott Adams is blogging, per Business Blog Consulting. I'm assuming the Dilbert blog is designed to get more material from his nation of fans that identify with life on a cube farm. He IS encouraging comments, within a few simple guidelines. With so ma... [Read More]
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